Interactive Projects

Mercantile asked ddm to quickly develop a new design for their website so that it would have a fresh look to coincide with the launch of a forthcoming campaign. Mercantile staff implemented the chosen design using CSS and HTML templates produced by ddm.

Karen's site hadn't been visually updated since it launched over 4 years ago. Now, ddm was asked to help redesign and improve the site to support special offerings and announcements -- in 1 week.

Through the development of a Facebook fan page focused on its Architecture and Digital Media degrees within the School of Architecture, The University of Detroit Mercy desired to increase awareness and ultimately recruit more prospective students to the programs. ddm will set-up a Facebook page on behalf of the School of Architecture and conducted weekly evaluations of the page and its progress toward meeting the objectives defined.

Along with the articles they post on their site, C/D/H consultants contribute to a blog regarding a variety of technology integration and utilization issues. Not only does these targeted entries (and podcasts) help show C/D/H's breadth and depth of expertise, but the keyword-rich content and and links back to the main site help increase the organic search engine rank (SER) for the main website.

This version constituted a major reworking of the site – restructured architecture, deliberately dark and edgy color, new CMS with modern image handling.

ddm developed a single location where Fifth Third Funds employees can view, download and/or print current fund performance flyers, brochures, fact sheets, PowerPoints, and sales aids as well as access financial calculators and other items. Users are assigned various access levels depending on their position within the company and can log on from any computer. Catalog items are uploaded as PDFs and PowerPoints and become locked for downloading or printing when out of compliance but can still be viewed. The web catalog is also capable of storing FINRA letters with appropriate items for easy viewing.

The College for Creative Studies was looking to partner with a new marketing firm who could update their existing recruitment CD quickly and within a tight budget. The CD is used as a presenter's companion piece – allowing non-linear navigation and a chance to showcase student work – shown to students primarily during face-to-face meetings.

Varnum had a typical web site for a law firm. It focused on their internal experiences rather than their knowledge of their clients' industries. But covering 5 locations, 7 industry categories, over 60 services and more than 140 lawyers made this a fairly complex task. And it was time to change the look of the site to reflect their current branding graphics. ddm created a number of solutions that addressed all of these issues. The new Varnum web site is organized both by industries served and services provided. The second phase of this site moved it from being delivered by a mix of dynamic and static pages to a full content management system (CMS). This custom CMS allows authorized employees to make content modifications to virtually every area without requiring them to know or learn web programming languages.